Any business will have a hard time obtaining customers if it doesn't have a good marketing strategy. One way to reach out to and entice customers is to use email marketing. Each week or every month, you send a note or a full newsletter keeping subscribers abreast of...

When it comes to the business world, perhaps no area is more competitive than restaurants. To succeed in this area of business requires not only a willingness to put in long hours, but also a level of creativity that cannot be matched by one's competitors. However,...

Collecting customer emails on your website is one of the simplest and most automated ways of increasing your restaurants sales and creating loyal customers. By sending out targeted newsletters to your customers you'll be giving those people an incentive to come in to...

To get your restaurant to really thrive online, you should be using the following 5 online tools that we have listed below. You can save yourself countless hours of time and take your restaurant to the next level with more customers and orders than ever before.  ...

Every restaurant, being a location based business, needs a Google+ page. One of the biggest reasons for this is so that your restaurant can be included on Google Maps. So, how do you get your restaurant listed on Google Maps? 1. Add Or Claim Your Business To Get...

By now you probably know that behind every successful restaurant is a smart social media strategy. Every big, successful restaurant is using social media. But you might ask how? And with so many options to choose from which ones are best suited for what? We've created...

Time and time again, the best way to bring more customers into your restaurant is by finding them online. What's better is letting those customers find your restaurant online instead. In order for this to happen your restaurant needs to be listed everywhere online....

Marketing restaurants has changed dramatically over the years. What worked 10 years ago, or even last year, doesn't usually work anymore. It can be a struggle to find new customers for your restaurant with social media, new technology and more competition than ever...

Your restaurant's website needs to be mobile friendly. More than half of all online internet traffic comes from mobile devices like phones, tablets and iPads. It's as simple as this, if your restaurant's website isn't mobile friendly you're losing money. Most...

Everyone’s a critic, right? Actually, it’s true. There is now the potential for every single customer that crosses your path to qualify themselves as an admirer or detractor of your restaurant, without a moment’s hesitation. Blame it on mobile devices taking over the...

Everyone loves a freebie, that’s fairly established, but all too often they can put a serious dent in your revenue margin. So how do restaurant owners keep the customers happy without resorting to offering discounted meals and beverages all the time? Promotion is...

By now you may have an inkling that the biggest weapon you have in your restaurant’s arsenal, apart from great food, is your website. Your site is essential in the first tentative steps your potential customers will make in their journey to actually dining at your...

The art of conversation; does is still exist? Many would say no, but if we have a look at the current ways people now communicate, things have definitely changed. Twitter has been at the forefront of one of the ways we now communicate, not only with those we know, but...

Over the past few years social sharing has taken off like the proverbial rocket. This is especially so for restaurants, with some saying this communication vehicle has reshaped the industry. They just might be correct. Instagram is an example of this change that now...

From what we can tell so far within the restaurant industry, no longer is it the sole burden of your website, or indeed your menu, to draw in customers. There are several things that can make your restaurant more appealing, but none so much as the modern day version...

Times certainly have changed when we think of what a dining experience used to be. We now have more restaurants with more culinary choices than ever, which can only be great for the consumer. Restaurants too can now relish in the new wave of expectation and wishes of...

Does your survival as a restaurant really depend on being the biggest and brashest restaurant on the block? Probably not. Smaller, independent and more intimate restaurants can certainly compete with the larger restaurant chains, but it may all depend on how clever...

Tools for discovering new places for people on the go have become a must have. Mobile devices and their accessibility to geo-locational applications now allow searchers to free themselves from their own towns and discover new places. Whether those discoveries be...